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Cranked is a magazine for mountain bikers. It is something to savour. Fabulous photography and writing, assiduous design, beautifully printed and delivered to your door, anywhere in the world. We create four issues a year.

Does mountain biking have a self-esteem issue?

You don’t have to follow all that many social media streams for very long to realise that a peculiarly aggressive lexicon has slipped in under the radar. Trails aren’t ridden, they’re shredded.

The tyranny of the special offer

We value all our readers equally, whether they’ve bought a single issue or have subscribed since issue #1. Without our readers there’s no magazine. It’s that simple. We know that, and it drives everything that we do…